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It Wasn’t What I Said. It Was How.
The Art of Timing, Presence, and Emotional Intelligence in Sales Conversations
By Claudio B. Landsberg
Published by SalesChampionHQ.com
You didn’t lose the deal because of what you said.
You lost it because of how you said it.
This powerful, story-driven guide explores one of the most overlooked killers in sales: losing the emotional flow of a conversation. Based on a true story of a 20-minute discovery call gone wrong, this eBook is a masterclass in timing, presence, and the subtle art of building trust without rushing the pitch.
Whether you’re an SDR, AE, founder, or sales leader, this book will help you:
  • Set the right tone from the first minute
  • Avoid common mistakes that erode connection
  • Master permission-based transitions
  • Rebuild trust when energy shifts mid-call
  • Close more deals by listening better, not just talking smarter
🔑 Includes real scripts, neuroscience-backed insights, and field-tested frameworks.
Learn to sell not just with tactics, but with emotional intelligence.
Welcome to the new era of sales.

It Wasn’t What I Said. It Was How.

$20.00Price

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    Available monthly for Locker and Champion members.

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