Master the final and most decisive phase of any sales process: closing and negotiation.
In this high-impact guide, sales leader Claudio B. Landsberg breaks down the real strategies used by top closers to win high-stakes deals without resorting to pressure tactics or deep discounts. Designed for B2B sales professionals, this playbook delivers the frameworks, scripts, and mindset shifts needed to move from “almost closed” to “deal signed.”
💡 What You’ll Learn:
Why deals stall — and how to regain control
The 3 Closing Archetypes (and how to evolve yours)
Urgency without discounting
Smart frameworks: Summary Close, Assumptive Close, Deal Review Close
How to handle procurement and legal without fear
Tactical negotiation moves that win deals without burning bridges
Common traps and how to avoid them
🎯 Perfect For:
SDRs, AEs, closers, sales managers, and founders selling in competitive B2B environments.
🔥 Bonus:
Real-world dialogues and examples based on Claudio’s 25+ years in global sales.
Whether you’re leading a high-value SaaS deal or closing your next six-figure client, this playbook will help you finish strong.
Read it. Apply it. Close smarter.